Welcome to my channel youtube channel : @javafullstack2023
In e-commerce, Artificial Intelligence (AI) is very useful for dynamic pricing. It helps online stores change product prices in real-time based on things like demand, competition, customer behavior, and market trends. For example, AI looks at customer actions like searches, clicks, and purchase history to find out which products are in high demand. When demand is high (like winter clothes in cold weather), prices go up to earn more profit. During low demand, discounts are given to clear stock. AI also checks competitor prices to stay in the market and offers personalized discounts or prices to different customers. This helps improve sales, clear stock faster, and quickly adapt to changes in the market.
source